DR. Hafız is a successful, young plastic surgeon who lives in Jeddah, Saudi Arabia. As a brand himself, MR Hafiz believes in the idea that plastic surgery is a medical and surgical specialty that holds the power to transform people’s appearance, leading to a positive social and personal impact. His expertise provides patients with internal and external beauty.

As Melting Point, we uplifted DR. Hafiz’s brand logo. Strengthening his online and offline brand awareness, we designed a refined logo suitable for a successful plastic surgeon who likes to share his knowledge while offering unique and tailored solutions to his patients.

How did the process go?

After receiving the written and oral briefs, we sent DR. Hafiz a logo mood board and discussed his aesthetic preferences. We conveyed our design presentation with different alternatives and held a meeting explaining why we created the designs.